At Limestone Capital, we are always on the lookout for visionary companies that are pushing boundaries of the experience economy, innovating, and creating solutions for a better future. Today, I am thrilled to announce our investment in Selar, the world’s first fully sustainable polar expedition company.
Selar isn’t just another travel business. It is the embodiment of a bold vision—one that blends technology, adventure, and a profound respect for nature. Founded by the pioneering Arctic Captain, Sophie Galvagnon, alongside experienced entrepreneurs Julia Bijaoui and Quentin Vacher, Selar is on a mission to decarbonize the cruise industry and offer a truly unique, eco-conscious exploration experience. The team’s track record of success and relentless dedication to innovation is precisely why we at Limestone Capital were drawn to this opportunity.
Why Selar?
From our first discussions, it was clear that Selar represented more than just a business—it's in line with the zeitgeist and many values we share - including sustainability, innovation, and impact. The company is building a fleet of close-to-zero-emission ships, harnessing natural power from the sun and wind to navigate the most pristine, untouched corners of the Earth. Each expedition offers adventurers the chance to explore the polar regions in complete silence, with no noise or pollution, leaving nothing but footprints.
What excited us most about Selar’s vision is their commitment to changing the way people experience the Arctic and Antarctic. They’re not just creating unforgettable journeys; they are setting new standards for environmental stewardship in the travel and tourism sector. Their ships are equipped with 20,000 square feet of solar panels and solid sails that dramatically reduce carbon emissions by 90%—a remarkable feat in an industry that currently matches the aviation sector in terms of CO2 output.
Backed by an Extraordinary Team
We believe in backing exceptional founders, and Sophie, Julia, and Quentin are exactly that. Sophie’s experience as the first female Arctic captain speaks to her leadership and deep connection to the polar regions, while Julia and Quentin’s entrepreneurial backgrounds are essential to scaling Selar’s vision. Together, they are redefining what sustainable exploration looks like.
A New Frontier for Travel
By 2026, when Selar embarks on its maiden voyages, passengers will have the rare opportunity to experience the Arctic like never before—whether swimming alongside orcas, skiing untouched fjords, or observing polar bears in absolute tranquility. Selar's expeditions will offer the ultimate in personalized, off-the-beaten-path adventure, designed to inspire a deeper understanding and appreciation of our planet.
At Limestone Capital, we are not just investors—we are entrepreneurs ourselves backing founders with extraordinary visions and willingness to go the extra mile. We also believe in the power of business to drive positive change, and we are incredibly proud to support Selar on their journey to revolutionize polar exploration and protect these fragile ecosystems for future generations.
We look forward to being part of this groundbreaking adventure.
— Benjamin Habbel, Founder, Limestone Capital AG